Business Decision Making

Assignment title New Build- Private Sector Housing in London
Learning Outcome
Learning outcome
Assessment Criteria
In this assessment you will have the opportunity to present evidence that shows you are able to:
Task no.
Evidence (Page no)
LO1
Be able to use a variety of sources for the collection of data, both primary and secondary 1.1 create a plan for the collection of primary and secondary data for a given business problem
1
1.2 present the survey methodology and sampling frame used
design a questionnaire for a given business problem
1
LO2
Understand a range of techniques to analyse data effectively for business purposes
1.3 create information for decision making by summarizing data using representative values
1
1.3 analyse the results to draw valid conclusions in a business context analyse data using measures of dispersion to inform a given business scenario
1
1.4 explain how quartiles, percentiles and the correlation coefficient are used to draw useful conclusions in a business context
1

Learning Outcome
Learning outcome
Assessment Criteria
In this assessment you will have the opportunity to present evidence that shows you are able to:
Task no.
Evidence (Page no)
LO3
Be able to produce information in appropriate formats for decision making in an organisational context
2.1 produce graphs using spreadsheets and draw valid conclusions based on the information derived
2
2.2
2.3/2.3/2.4
2.5
Create trend lines in spreadsheet graphs to assist in forecasting for specified business information Prepare a business presentation using suitable software and techniques to disseminate information effectively Produce a formal business report
2
LO4
Be able to use software generated information to make decisions in an organisation 2.3 use appropriate information processing tools 2 1.3 prepare a project plan for an activity and determine the critical path 2 2.2/2.3 use financial tools for decision making 2
Learner declaration
I certify that the work submitted for this assignment is my own and research sources are fully acknowledged.
Student signature: Date:
In addition to the above PASS criteria, this assignment gives you the opportunity to submit evidence in order to achieve the following MERIT and DISTINCTION grades
Grade Descriptor
Indicative characteristic/s
Contextualisation
M1 Identify and apply strategies to find appropriate solutions
Effective judgements have been made.
An effective approach to study and research has been applied.
To achieve M1, you will need to identify and evaluate primary and secondary sources of data. Justify the methods of data collection used (Task 1)
M2 Select / design and apply appropriate methods / techniques Appropriate learning methods/techniques have been applied.
To achieve M2, you will need to use a range of assessment techniques for data analysis Arrange and sort data including tabulations (Task 2)
M3 Present and communicate appropriate findings Communication is appropriate for familiar and unfamiliar audiences and appropriate media have been used.
To achieve M3 Apply IT to make presentation of data Use a range of methods to summarize and present data Review the operational and strategic data requirement Discuss the various management information sources within the organization (Task 2)
D1 Use critical reflection to evaluate own work and justify valid conclusions
Conclusions have been arrived at through synthesis of ideas and have been justified.
Realistic improvements have been proposed against defined characteristics for success.
To achieve D1 €“ Evaluate the issues of reliability and validity of the data collection methods Examine the ethical issues of the data sources and evaluate the appropriateness of the decisions and justify (Tasks 1 & 2)
D2 Take responsibility for managing and organising activities
Activities have been managed.
To achieve D2-Discuss the benefits of the various presentation techniques and methods Critically analyse and evaluate the decisions and conclusion based on the findings (Tasks 1 & 2)
D3 Demonstrate convergent /lateral / creative thinking

Please note that for unit assignments assessors should use these or other exemplar indicative characteristics for the individual grade descriptors from Annexe C of the HN specification or any other relevant indicative characteristics for the particular assignment. The indicative characteristic should then be contextualised. Only one indicative characteristic per grade descriptor, M2, M2, M3, D1, D2, D3 is required.

Assignment brief
Unit number and title Unit 6: Business Decision Making
Qualification Pearson BTEC Level 5 HND Diploma in Business Start date 27/01/2014 Deadline/hand-in 18/04/2014
Assessor Shafeena Anas
Assignment title New Build- Private Sector Housing in London
Purpose of this assignment The aim of this assignment is to give learners the opportunity to develop techniques for data gathering and storage, an understanding of the tools available to create and present useful information, in order to make business decisions. This module is assessed by a single piece of assignment consisting of preparing a report for the proposed business concept of New Build’, a project to build new homes in your location (London Borough where you live). The data and information collected need to be analysed with appropriate tools and presented in appropriate formats, graphically whenever appropriate.
Scenario You work as a consultant to a major construction company operating in the UK for over 30 years creating homes and communities across the country. The Company specialises in a variety of home solutions and has in the past introduced unique schemes ranging from urban regenerations, niche boutique residencies, multi-billion pound luxury homes, affordable housing schemes and riverside communities. With the rebirth of the housing market recently, the company is aware of the challenge to provide an ever increasing demand for housing solutions at reasonable costs. Thus, they have come with New Build’, a project which would be introduced across the major boroughs in London. The aim of the project would be to provide housing solutions to people living in these boroughs. The concept would be to balance quality and comfort with affordability. The project intends to approach the customer with unique products catering to their requirements. In order to achieve this they intend to carry out market research in the boroughs in order to determine the current customer needs and gain an insight into the unique market conditions which may exist in each borough. You have been assigned to select a particular borough in order to carry out this market research.

Task 1 (L.O. 1: 1.1, 1.2, and M1, M2, D1)
1. Research your local borough in order to obtain information about housing needs in the private sector. Collect relevant data and determine the customer profile, customer requirements and attitudes, appropriate location and market size etc. Both primary and secondary are required (Learning outcomes 1 and 2). The following items are required:
1.1 London housing trends, in general and particularly your borough, market size and demand for specific type of houses and relevant demographic data in your Borough.
1.2 Market characteristics and potential: customer profile (based on demographic, socio-economic, and lifestyle criteria), competition etc.
1.3 Some analysis using appropriate tools and techniques (dispersion analysis, quartiles and percentiles, correlations coefficient, and presentation of the data collected in appropriate format, including graphs.
1.4 Explain how the quartiles and correlations coefficient calculations are useful for the decisions being taken
Task 2 (LO2: 2.1, 2.2, 2.3, and M2, M3, D2)
2. Carry out a business analysis using data collected. First you need to forecast the annual demand and estimate the revenue as well as determine the operating and fixed expenses. This would require you to do a simple cash-flow analysis and prepare a pro forma income-loss statement (Learning outcomes 3 and 4). The following items are required:
2.1 Description of the New Build concept: type of houses proposed, capacity as well as the location decision (where you plan to locate and why)
2.2 Forecasting of the average customer numbers and the sales volume on a monthly basis for one calendar year from the opening date
2.3 Estimation of the expenses, including a rough idea about the investment needed and the operating budget for one year (variable and fixed cost should be included)
2.4 Use of software generated information to make appropriate decisions
2.5 Your critical analysis and evaluation of the proposed project and the final decisions to be made if you were to invest in the project. This must be presented as a formal report accompanied by a series of slides drawn up for a power point presentation. Although you are not expected to make the presentation, the slides should summarise your research findings and conclusions. The slides can be printed out and attached to the main assignment.

Evidence checklist Summary of evidence required by student
Evidence presented
Task 1 Assignment/Report
Task 2 Assignment/Report
Achievement Summary
Qualification
Pearson BTEC Level 5 HND Diploma in Business
Assessor name
Shafeena Anas
Unit Number and title
Unit 6 Business Decision Making
Student name
Criteria Reference
To achieve the criteria the evidence must show that the student is able to:
Achieved? (tick)
LO 1
1.1
create a plan for the collection of primary and secondary data for a given business problem
1.2
present the survey methodology and sampling frame used design a questionnaire for a given business problem 1.3 create information for decision making by summarizing data using representative values analyse the results to draw valid conclusions in a business context analyse data using measures of dispersion to inform a given business scenario 1.4 explain how quartiles, percentiles and the correlation coefficient are used to draw useful conclusions in a business context LO 2 2.1 produce graphs using spreadsheets and draw valid conclusions based on the information derived 2.2 create trend lines in spreadsheet graphs to assist in forecasting for specified business information 2.3/2.4 prepare a business presentation using suitable software and techniques to disseminate information effectively 2.5 Produce a formal business report
Higher Grade achievements (where applicable)
Grade descriptor
Achieved? (tick)
Grade descriptor
Achieved? (tick)
M1: Identify and apply strategies to find appropriate solutions
D1: Use critical reflection to evaluate own work and justify valid conclusions
M2: Select/design and apply appropriate methods/techniques
D2: Take responsibility for managing and organising activities

M3: Present and communicate appropriate findings
D3: Demonstrate convergent/lateral /creative thinking
Assignment Feedback
Formative Feedback: Assessor to Student
Action Plan
Summative feedback
Feedback: Student to Assessor
Assessor Signature
Date
Student Signature
Date
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